
I launched my career in the beverage alcohol industry right out of college, quickly advancing from an entry-level role at a distributor to becoming a dynamic brand manager for some of the country’s fastest-growing brands.
My journey includes significant accomplishments such as growing Lone Star Beer’s portfolio by 20% over three years; elevating Dos Equis at Heineken to the #1 selling draft in Austin, surpassing 1 million cases in market share; and helping Deep Eddy Vodka become the fastest new-to-world spirits brand to reach 1 million cases annually.
Currently, as a Global Innovation Brand Manager at The Hershey Company, I bring the same passion and strategic thinking to drive innovation and growth in the confectionery space.
Check out my work and get in touch.
Product Development







Creative Direction






















Commercial Video Production
Activations

Deep Eddy Vodka Mural from Dream Logan on Vimeo.
DEV Trailer Promo from Matt Howshar on Vimeo.
Online Identity

